Alan Brown
As 2023 draws to a close, the digital landscape continues to evolve at breakneck speed. From the realignment of hybrid working and the reshaping of the workforce to the rebuilding of cryptocurrencies and the continuing investments in the metaverse, we’ve seen a great deal of change in the past 12 months. But there’s no doubt that the story of 2023 has been dominated by one topic: AI.
Major advances in AI have dominated the headlines. Investments in new AI ventures have rocketed. Meanwhile, AI is seeping into every facet of our lives, from the mundane (recommending your next Netflix show) to the profound (predicting your health based on your sleeping patterns). Individuals and organizations across the public and private sectors have flocked to the latest wave of generative AI solutions in record numbers. By the end of 2023, extensive investment and experimentation in generative AI tools in almost every part of the economy is widely reported. Even more is planned for the next 12 months.
While this progress is exciting, it has also sparked a growing sense of unease. Indeed, the real story of 2023 may not be the deployment of AI itself, but the wakeup call it has provided as we face important questions being raised by this new wave of AI. Now more than ever, we see that the digital world stands at a crossroads. As expectations surrounding AI’s impact reach a fever pitch, so too do calls for a greater focus on its responsible development and use. Which path we’ll take, and the implications of the choice we make, are far from clear.
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